Rethink and Discovery IV Program Offered Mills an Opportunity to Participate in PIMA's 84th Annual International Management Conference on June 30, 2003

New York - July 2, 2003 - The Center for Paper Business and Industry Studies (CPBIS) and the Paper Industry Management Association (PIMA) hosted the "Rethink and Discovery IV" program at PIMA's 84th Annual International Management Conference on June 30, 2003. The program was simultaneously Web-broadcasted Live over the Internet to facilitate interactive participation by paper industry professionals worldwide. It was also recorded. The fee for the webcast is $385 per viewing location.

The first session, "How to Succeed in a Changing Marketplace and Business Culture", was held from 10:30 AM to 12:30 PM Eastern Daylight Time (GMT-4). The changing marketplace places unique pressures on the internal company structures of paper companies. Dealing with external forces that affect a company's structure and culture are key to a company's success. This distinguished panel debated how to succeed in the "eye of the storm" that is today's marketplace. The panel was moderated by Bowen Smith, director of UBS Warburg, and included Michael Golden, vice-chairman and senior vice-president, New York Times Company; A.D. "Pete" Correll, chairman and CEO, Georgia-Pacific Corporation; Steven B. Buckman, CEO, Buckman Laboratories Intl.; Hans Müller, CEO, Voith Paper Holding; and Jan Åström, president & CEO, Svenska Cellulosa AB SCA, Sweden. The presentations of the panel members can be downloaded below:

Bowen Smith, UBS Warburg (141k, pdf)
A.D. "Pete" Correll, Georgia-Pacific Corporation (328k, pdf)
Steven B. Buckman, Buckman Laboratories Intl. (426k, pdf)
Jan Åström, SCA (361k, pdf)
Hans Müller, Voith Paper Holding (677k, pdf)
Michael Golden, The New York Times Company (7,549k, pdf; will take time to download)

The second session, "Review of the Marketplace by the End Consumer", was from 2:30 PM to 4:30 PM Eastern Daylight Time (GMT-4). The key to success in any business is a clear understanding of your customers' expectations and how best to serve your major clients. The paper industry is no exception, but does our industry behave as if it grasps this crucial concept? The panel was moderated by Rod Young, Resource Information Systems, and included Alan Procter, Alan R. Procter Consulting, Inc.; Judy Lowe, Procter & Gamble; Lisa Taner, The New York Times Company; Mark Eisner, Hachette Filipacchi Media US, Inc.; and David Refkin, Time, Inc. The presentations of the panel members can be downloaded below:

Rod Young, Resource Information Systems (166k, pdf)
Alan Procter, Alan R. Procter Consulting, Inc. (3,440k, pdf; will take time to download)
Lisa Taner, The New York Times Company (114k, pdf)
David Refkin, Time, Inc. (207k, pdf)
Judy Lowe, Procter & Gamble (182k, pdf)
Mark Eisner, Hachette Filipacchi Media US, Inc. (145k, pdf)

In addition, the presentations of the "Benchmarking Successful companies" session of the PIMA's 84th Annual International Management Conference can be viewed by clicking here.

The Rethink and Discovery sessions compose a "Thought-Leadership Program" designed to reveal business and technological views that help clarify understanding and stimulate an industry-wide change and transformation process for the pulp and paper industry.

The first Rethink & Discovery program "Beyond Today's Paper Machine" was Web-cast from Paper Summit 2002 held in March at the Georgia World Congress Center in Atlanta. Looking at gaps, needs, and barriers in the technology and business-management arenas for the paper industry, the first program had some 150 conference attendees. The broadcast attracted interactive participation from 36 other multi-participant locations around the world and included real-time questions and views submitted to the panelists from Finland, Brazil, England, Spain, Mexico, and the U.S.

Rethink and Discovery II focused on division and mill-level operations management issues. It was held at PIMA's 83rd Annual International Management Conference , June 19-21, 2002, in San Francisco, California. There were two panel sessions, one with a former as well as the current and incoming PIMA presidents and one with seven mill-level management leaders.

Rethink and Discovery III focused on innovation and industry training and learning issues. It was held at the NCSU Pulp & Paper Foundation's Annual Conference in Raleigh, North Carolina, on October 10, 2002. Dr. Richard B. Phillips, senior vice-president of Technology at International Paper, delivered the program's keynote. His address focused on the realities of the role of off-shore, new-capacity expansion and the implications for North America producers. More information on the previous sessions and their recorded webcasts is available by clicking here.

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About CPBIS: The Center for Paper Business and Industry Studies (CPBIS) is a globally recognized and industry-valued academic center, creating knowledge and tools that support paper industry decision-makers, and producing interdisciplinary graduates who contribute to the long-term success of the paper industry. The CPBIS is co-sponsored by the Alfred P. Sloan Foundation, the Institute of Paper Science and Technology (IPST), the Georgia Institute of Technology (Georgia Tech), and the Paper Industry.
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